Stuck for ideas? Here's some ideas to unstick you!
Take a shower
You may laugh - but most entrepreneurs find that taking a shower (or running) help them come up with new ideas.
When we focus intently on a task at hand we tend to see only one part of the big, sprawling picture in front of us. It's when we get away from the chore of idea generation, that our brains start to work with associations.
You may find that when you run or cycle, you begin to see common ground. It happens all the time that you see bloggers who write posts such as "10 things marketing departments need to learn from triathletes" or "How to do business like Richard Branson by thinking like Arnold Schwarzenegger".
These ideas come from associations we have - but then the shower afterwards engulfs us in a field of negative ions. The pleasurable response to these ions injects dopamine into our systems, and dopamine, combined with a positive state of mind helps encourage the flow of positive ideas.
Mentally model yourself after someone else
Ever hear the expression "What would MacGyver do if he were here now?" It's mentally associating yourself with someone who you believe would have the answer. It doubles your creative workload, because it also breaks down barriers that you might otherwise believe existed to prevent you from finding the right solution.
If, in the TV program, MacGyver could use a matchstick to escape jail, then if you think like him, you should at least be able to find a way to get out of your locked bathroom without resorting to the embarrassment of shouting out the window to your next door neighbour.
Get out of the house
Another reason running and travel work so well to stimulate ideas is that by getting out of the house we move and take in more oxygen. Increased oxygen helps boost brain function, and a change of setting helps the brain start react in different ways to wards different stimuli.
Accept your bad ideas
Yes, there's a dark side to this super power of awesome ideas. It's the really stupid, impulsive ideas that come with them.
In reality, there are no really stupid ideas. There is only the stupidity of acting on bad ideas without giving them enough forethought. Don't get down on yourself for having a bad idea - it's all part of the process. Just accept that - after examining the idea - it was a bad one. Ditch it and move on.
